The Deadbeat – Sorry

The Deadbeat ‘Victor’ is a Moldovan hip-hop artist based in London, UK. We created this urban themed music video for Victor’s single release in the summer of 2021.

The video was filmed over the course of a day in West London and was my first dip into the world of hip-hop video production. We captured the footage in various locations in an effort to keep the video engaging. We also utilised a mixture of 24fps (regular speed) and 120 fps (slo motion) to create a dynamic feel to throughout.

To compliment the music video, we also captured a selection of’ on theme’ still photographs to be used for the art cover on Spotify as well as for social media promotion in the build up to the single release.

Thanks for watching!


The Deadbeat
Videography / Photography / Graphic Design

Artist – Victor Nichitisin (@the__deadbeat)
Guitar – Panama (@panamasberg)
Producer – Dion Burduja – (@dionisieburduja)
Mixing & Mastering – @ilovethisbeat_
Directing / Filming / Editing – Brian O’Keeffe (@brian.ok)

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